Metanomics on Research


Sorry for being a bad blogger of late. I have good reason. Many, many sleepless nights writing a book with Karl Kapp about the Immersive Internet and how it is transforming society, economy and education. More on that in another post.

For now here is a picture of your’s truly (or at least his avatar) waxing on the scientific research in MMO’s and VSWs for the enterprise.

metanomics correspondant

This week Rob interviewed my good friend Mitzi Montoya from NCSU and we also got to hear a snapshot of Erica Driver’s hot-off-the press study on the Immersive Internet’s Business Value. All in all a very good show that talks about folks who are SERIOUS about getting evidence to substantiate that which we all inherently believe: That the Immersive Internet is a disruptive technology that will have profound effects on how we live, work and play ; )

You can view the talk here.


Video of my UT Austin Virtual Worlds Keynote

The good folks at UT Austin were kind enough to post a video of my Keynote from the Virtual Worlds Conference they hosted a few weeks back.

For those of you who were at other Keynotes or Presentations I have done recently (Enterprise Ireland, LSU Virtual Worlds, Training Conference, Federal Virtual Worlds Consortium and Training Leadership Summit) much of what I cover here should be familiar.

Vodpod videos no longer available.

For those of you who would like to see slides separately here is the slideshare:

What’s on Your Mind?

“What are you thinking about?”

This is a question we all hear a lot, and certainly for me, having ADD it is a very difficult one to answer. That is because if I pause to consider the carbon-based twitter stream between my ears at any given time, it looks a whole lot like this:


If I want to have a bit more of longitudinal view, say over the past few months, I can (and I often do) run a blog stream analysis. That, today, looks like this:


These Wordle generated tag clouds probably do a better job of telling me what is on my mind that I can myself.

Taking this static view to the next level, imagine that I could do this in real time. Imagine (thanks to Blue Man Group for the idea) that I could walk around with a real-time tag cloud above my head that was visible to everyone.

It would look something like what I have mashed up in the video below, and – as in real-life – it takes a few seconds for the virtual brain to really kick in ; )

I have written about how competency based modeling is collapsing of its own weight as a talent management mechanism within the enterprise. You can read my spew-draft on that here.

In a fully digitally mediated world where information is the currency, individuals are the transport mechanism, interaction is the transfer mechanism and insight is the outcome, the need for real time tag clouds that render explicit what people know and do will be essential.

new value chain

Once virtual worlds mainstream and avatar mediated work environments become the norm, transparency of capability and reputation will be afforded within the environment (as it is today in games) and we will have a far more effective and efficient way to coalesce capability around endeavor.

Back to my book now…..yes I was procrastinating….it is what writers do….after all I have a whole 13 days before d-day ; )

Wada is Corporate Learning Correspondent for Metanomics

Metanomics launched in its fantastic new digs today. What a wonderful place.


At 3DTLC, Rob Blooomfield asked me to become a correspondent for Metanomics covering the application of virtual world technologies to enterprise learning. I am honored and excited to be a part of this incredibly well produced show.

Today I covered the Expectation Gap and the Routinization Trap when it comes to the application of Virtual Worlds to Training. The basic message was that we need to reframe learning if we are to avail ourselves of all the incredible affordances that the virtual world brings. If content is king, then context is the kingdom. We need to become contextual engineers to create compelling immersive learning experience, not digital content conveyers in a virtual classroom. We also talked about how the twitter backchannel at the conference brought some of those affordances from the virtual world back into meatspace to enrich conference participant connectedness.

More importantly, Mark Kingdon, CEO of Second Life, goes over his strategic plan and addresses audience questions in today’s show. Lots of good stuff in the discussion. For those of us steeped in Virtual Worlds a great set of insights into where Second Life is headed. As a business prof, the conversation is also a great exposition of how a new CEO comes into a very strong culture and works to move the company from pathfinding, across the chasm to main-street.

You can check out the show by clicking here.

Training Leadership Summit Keynote

I had the pleasure of addressing the Training Leadership Summit conference this morning.


This is a group of senior leaders from Learning and Development that comes together each year to discuss and shape the direction of the industry.

Today the message was clear. Web 2.0 and 3Di are disruptive technologies to the profession and the do-nothing alternative is not in play.

Here are my charts from the session:

Lets get on with committing to the obvious!

In Good Company

ASTD just put out an article on the applicability of games to innovation and learning by Pat Galagan.


I was fortunate enough to be interviewed for the piece….even more so when the only others interviewed were John Seely Brown and Clark Aldrich….two gents who I really respect and admire.

A few excerpts follow:

    Good performers have what Tony O’Driscoll, a professor at Duke’s Fuqua School of Business, calls “reputational capital.” “What you have accomplished and how your performance has been assessed by other players is open for all to see.” Capability is so transparent that players cannot fake their skills.

    Preparing for and executing raids is a popular activity in WoW. After each raid, the spoils—such as captured weapons and clothing and other virtual trophies—are divvied up immediately. “There’s a tight link between accomplishment of activity and remuneration for it,” says O’Driscoll, referring to part of the game environment that drives engagement and performance.

    Tony O’Driscoll believes that multiplayer role-playing games are a rough proxy for the work environment that lies ahead and that they offer clues to leadership in the future. Certain of their characteristics, such as nonmonetary performance incentives, data that can be seen by all, and temporary leadership roles that allow practice leading to mastery, could be important in organizations of the future.

    “The enterprise of the future will be small, global, knowledge-driven, and dependent on web-enabled partnerships. Such organizations require a different kind of leadership,” O’Driscoll says. In the MMORPG world, leadership is a task, not an identity.

You can check out the full article here.

Or print the PDF from here.